Target your Goals. Focus your Strategy. Rise.

Protected Exclusivity – we only market one inn per area giving you the competitive edge
•Personal Representation and attention to your needs by top experts in the lodging industry
•Proactive Marketing Advice and consultation with monthly or quarterly strategic meetings
•Powerful Reports detailing budgets, expenditures, visitor quantity, quality and source
•Profitability and ROI Analysis of all online marketing campaigns and directories


Professional Management of:
• Google Adwords
• Yahoo Search Marketing
• Microsoft AdCenter (MSN)
• Local Search Campaigns
• Facebook Ad Campaigns
• Social Media Campaigns
• Comprehensive Revenue Tracking
• Online Reputation Monitoring
• B&B Listings & Site Directories Recommendations
• SEO - Links, Keywords & Comprehensive Reports
• Strategic Monthly Monitoring of all Specials & Packages so we are promoting your current offerings!

Advanced Marketing – Monthly Strategic Meetings
Our Advanced Marketing Plan is built around the concept that consistent and frequent communication provides the most direct route to increasing revenue. Each month you'll meet with your personal representative to discuss your occupancy goals, ROI, ongoing marketing campaigns and many other marketing opportunities. These strategic meetings directly affect the success of our clients and are the foundation of all our marketing efforts.

See what one client says about White Stone...

Standard Marketing – Quarterly Strategic Meetings
Our Standard Marketing Plan is nearly identical to our more advanced plan but designed for the innkeeper who needs less frequent professional advice. Quarterly, strategic meetings are included and ongoing consultation is provided in an on-demand, hourly billed basis.

Whatever plan you choose - your success is our goal.
With over 45 years of combined internet marketing experience in the lodging industry, you won't find a better team to help you succeed and increase your bottom line.

White Stone Marketing offers a full-throttle online market approach to give your inn the competitive advantage and drive you to achieve your full potential. Clear market insight, responsiveness, creativity and unadulterated instincts give us a rock solid foundation. We leverage years of experience and a robust tactical blueprint with regional exclusivity to insure each property optimum online exposure in their market.

We only Market YOU – Not your Competitors!!

We comb the competitive landscape inside out then craft a plan custom-tailored to connect you to your audience. By employing nimble, cutting edge strategies we are able to amplify your online presence while keeping you on target and on budget. In pursuit of excellence, White Stone Marketing takes an integrative tack. Our balanced, pedantic approach is blended with vigorous social media strategies, search campaigns, ROI analysis, directory placement, proprietary SEO, organic placement, blogs, PPC and brand and reputation management. This progressive, multifaceted stratagem is devoted to your success and hence communicated to perfection.

We have just one objective – results. And… because we can track your online revenue – we'll make sure that you are doing only what works! White Stone Marketing will maximize your resources and deliver solid returns with innovative marketing platforms designed to improve your site's efficiency and effectiveness.

We've Been Keeping Score!

Tactical Data Analysis - Translating the seemingly incomprehensible into the highly actionable. This is the backbone of what we do. And we are amazing at it. Comprehensive data analysis leads to a strategically constructed framework within which revolutionary plans can be made. Through our ability to track where all your online reservations are coming from, we can tell you who is spending money with you and where they came from.

Work Smarter!

Our Proactive, one on one planning meetings establish a strong collaborative force and keep you on top of the game. We make sure of it. And, just so you know... Allison is affectionately called "The Marketing Nag"

Our Bottom Line - Keeping You On Top

BBExplorer.com is a national online marketing directory exposing and promoting Bed and Breakfast Inns to the traveling public.

Consistently outperforming competitors, Bed and Breakfast Explorer is one of the most established and effective lodging guides available today. Created to encourage and support bed and breakfast travel, BBExplorer.com assists potential guests by offering easy to use maps and direct links to inn websites.

BBExplorer.com succeeds in promoting each property by driving traffic directly to individual inn websites. Substantially increase quality traffic to your website or find a bed and breakfast on BBExplorer.com.

Since 1995.

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