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Email Marketing: How to Get the Most Bookings for Your Buck

Email marketing is a very effective way to reach your targeted audience. It’s a vehicle to get potential guests to browse your website and is often the initial inspiration point for vacation planning in general. Of course, we love seeing direct bookings from your newsletter. We recently created an email campaign that brought in about …

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Case Study – Captain Lord Mansion & Campaign Marketing

The Captain Lord Mansion of Kennebunkport, Maine is a Forbes Travel Guide Inn offering unsurpassed luxury with a strong emphasis on guest service. As one of only a small handful of exemplary inns to appear on the coveted Forbes List for the State of Maine, the Captain Lord Mansion enjoys a prestigious place among the …

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Targeting Weddings with Your Marketing Campaign

Weddings… love them or hate them they have the potential to bring in substantial revenue each year for lodging properties with wedding venues. Booking only one medium-sized wedding pays for all of the top wedding directories for the year! Properties should consider having elopements, small, medium and large size wedding packages available. Also, if boutique …

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