Background
Chesterfield Inn has been a long time client of White Stone Marketing. Even though we had created their previous custom B&B web design, it was time for a refresh. Because of the pandemic, we decided to lighten and brighten the overall feel of the design and highlight the vast open space, outdoor activities, outdoor dining options and private entries. All of this, along with the most modern technology and code upgrades, allowed more potential guests to not only find them online, but encouraged them to book.
Results
Within just 3 short months, Chesterfield Inn’s numbers went through the roof! As compared to the same timeframe in the previous year, organic traffic was up over 51%, which led to an increased revenue of over 90% from those visitors! Overall, their users increased by over 37%, leading to an overall increased revenue of almost 88%! These new visitors will surely become repeat guests, who will continue to contribute to the success of this New Hampshire inn, restaurant and wedding venue.
