Launching a new website is one of the simplest ways to elevate your boutique hotel, vacation rental or wedding venue’s image. It’s visual storytelling at it’s best, and we’re here to help you make a lasting impression. But it doesn’t start and end there. In fact, White Stone Marketing is your one-stop shop for digital and traditional marketing. While we’re experts at creating bed and breakfast inn, vacation rental and wedding venue websites, we’re also experienced at designing a breadth of your marketing needs, including logo design, social media creatives, email marketing, printed and digital brochures along with other collateral materials. Read the real-life success journey of a Shenandoah Valley bed and breakfast, now on their third iteration of a White Stone Marketing website design, after over 15 years of working together. From concept to completion, White Stone Marketing can design your entire suite of marketing assets. Take a peek at some of the work we’ve done and contact us today to launch a site that can turn your revenue around.
White Stone Design Portfolio
Castle Farm Weddings
Not only does Castle Farm provide a luxury wedding and event venue, but they also breed Andalusian horses, offer Dressage training, and they sell custom-made wood furniture! Our team was able to create a website that portrayed the unique setting while keeping all of this information organized and easy to navigate. The final website for this Eastern Shore wedding venue turned out beautifully, and the cute pictures of ponies, horses and micro-mini Scottish cattle only enhance the user experience!
Top of the Ridge Farm
The owners of this classic farmhouse bed and breakfast in New Hampshire came to us for a fresh take on their historic lodging property – with a modern twist. They needed a website that showcased all of their unique selling points, including romantic getaways, group retreats, remote adventure, country elopements, gourmet goodies, and Italian cooking classes! Our team compiled all of that into one beautiful boutique hotel website that we’re sure will help get them the results they’re after.
Impact Vacation Rentals
Despite relying solely on a third-party directory-style website to showcase their properties, this privately owned vacation rental company recognized the need to bolster their brand. They enlisted the help of White Stone Marketing to craft a website that embodied a contemporary yet rustic aesthetic to match up with their geographical areas and home styles. We are confident that their new vacation rental collection website will prove invaluable in facilitating their continued growth and expansion!
Crooked Willow Weddings & Events
The unique barn, authentic backdrops and beautiful grounds were wonderful inspiration for this wedding and event venue in Minnesota. The owners were looking for a clean and modern style, paired with classic elegance for their new online presence. Their professional photos of actual weddings truly showcase their venue, while the extensive information available, from vendors to things to do in the area, help couples plan their wedding with ease. The end result is an easy to use and informative website that is as beautiful as the property itself.
Bespoke Inn Collection
This small hospitality group, Bespoke Inn Collection, came to White Stone Marketing to create a new online presence for their boutique hotels in Arizona. Our team created a Collection Page with an overview of their properties, as well as individual websites for their two locations – one in Old Town Scottsdale and one in downtown Flagstaff. Their unique eclectic style, which blends traditional and modern elements, helped make their websites appear high-end and elegant with a welcoming, approachable feel.
Middleburg, VA is an elite country destination for those who love horses, wine tasting and the finer things. This luxury vacation rental wanted to expand their access to guests and stop leaning on Airbnb for bookings. Our team utilized one of our hospitality website design themes to showcase the property in a more dynamic way than just a listing on a directory. Now they are utilizing expert search engine optimization to pique the interests of travelers looking for a getaway from Washington D.C. and beyond.
The Grafton Inn
This large hospitality website encompasses several revenue streams and business assets, including hotel rooms, vacation rentals, restaurants, a wedding venue, an outdoor adventure center, and more! To say this is a complex site would be an understatement, but our design team blended all of The Grafton Inn’s unique features with elegance and grace. Their stunning photography from industry veterans Jumping Rocks, along with beautiful additions from local wedding photographers really help this site shine.
Sea Rock Inn
When it was time for this Mendocino bed and breakfast to refresh their website, they employed the help of White Stone Marketing. They had been with a company which leased them a website on a month-to-month basis, and they knew it was time to take their web design and online marketing to the next level. Our team took their target market into account and designed a classic looking website, but with new technologies integrated, so that it would appeal to and be easily found by all web users. With beautiful photos from Jumping Rocks, the new website highlights the property’s best selling points and the top area activities.
Carolina Resort Company
After we completed three web designs for his boutique hotels on the North Carolina coast, Mike Harrington came back to White Stone Marketing for a website to promote his collection of hospitality properties. Our team created a simple yet dynamic website that showcases each of his lodging properties and shares information about himself and his company. As Mike continues to grow his group of hotels and hospitality businesses, they can be added to this central website to help build his brand.
Varone Market Venue
When inspiration struck this emergency room doctor to purchase an old Italian market in a historic Denver neighborhood and turn it into an event venue, he did the renovation right. He then wanted to make sure he got the website correct and called White Stone Marketing. Our team created a modern website to promote his historic wedding and event venue with beautiful photos, proper SEO and responsive sizing. This intimate wedding and event venue will soon be an asset to the community, serving as a cherished spot for couples, businesses, local charities and more to gather together in a relaxed and elegant setting.
Classic style meets modern aesthetics in this website built for a destination wedding venue in Pennsylvania. The simple structure of this wedding venue website allows the beautiful photography to shine and makes finding information a breeze. The integration of a custom Dubsado inquiry form helps to simplify the client’s workflow and maintain a seamless exceptional experience for brides and grooms. We’re certain that Historic Ashland’s new online presence will help them rise to the top of the competitive wedding venue market!
Mad River Lodges
In the heart of Vermont lies the Mad River Valley, an outdoor lover’s destination and the location of this new boutique hotel group, Mad River Lodges. These ambitious innkeepers have purchased three classic lodges and transformed them into minimalist, modern masterpieces! Our Tahoe design theme speaks perfectly to the outdoor feel they were aiming for, and is still simple enough to tie into their “no fluff” business model. Now their properties will not only welcome back long-time guests, but will find new ones to create more treasured memories.
This Northern California property is far from what its name would have you believe. Hotel Sutter is more than just a hotel. It’s a bustling restaurant, a locals hang-out with a lively bar scene, a full wedding and event venue, and it even has an underground speakeasy style bar that hosts special community events! Without one main area of focus, they needed a website to showcase their whole vibe. Our team built an extensive website with contemporary appeal and classic elements to help represent their historic charm and modern amenities. We hope this Sutter Creek destination strikes gold with their guest satisfaction!
The Millbrook Inn
After this historic country inn was renovated by new owners, they needed a website to portray their serene location and high-end style. Our creative team worked closely with the innkeeper to ensure that her unique vision was carried through the entire web design. We utilized her selection of vertical photos to highlight the historic nature of the property, whimsical charm of the décor, high quality of their interiors, and the casual elegance of her restaurant and bar. The Millbrook Inn is now on its way to being recognized as a top lodging destination in the Hudson Valley and a leader in hyper-local hospitality.
Inn at Twin Linden
Kyra and Mike became first-time innkeepers with the purchase of this historic bed and breakfast in Lancaster County. They searched for the best marketing company and web site builder for small inns, and kept coming up with White Stone Marketing! We were more than happy to help them along the way to their success with the creation of a new website. Even though they are still waiting on new photography, we were able to get the website in place and start making the SEO work for them! We can’t wait to see how far The Inn at Twin Linden will go with their physical and digital transformation.
Lodge at 5600
The Lodge at 5600 is a brand new boutique hotel and wedding venue located in the Pine and Strawberry area of Arizona. They were looking for a website that highlighted their modern amenities but still maintained an outdoorsy feel. Our Tahoe design theme fit the bill perfectly! We worked closely with them during the construction on the inn, so we would be able to launch the website as soon as possible after their grand opening. With their new photography, the site turned out beautifully and we’re sure that their property will be filled with happy guests and successful events in no time.
Tranquil House Inn
This beautiful waterfront boutique hotel and restaurant in Manteo, NC, was looking for a website to promote their ideal location and highlight their Nantucket style. We used rich, dark colors to portray a warm and elegant feel that paired well with their light and bright rooms. They had a talented photographer stylize their acclaimed restaurant, which lends to the authenticity of the property and showcases the experience to future guests.
When Howarth House came to us, they had an existing website that was outdated and did not properly showcase their property for what it is – a charming and intimate bed and breakfast in Central Massachusetts. Our team went to work and created a perfectly petite website that now portrays the features and benefits of this classic country inn. It now has all the information and functionality needed to meet the expectations of the modern guest, in a simple and succinct way.
This long-time client of White Stone Marketing was saddled with a website that did not depict the essence of their luxury bed and breakfast and event venue in Stockton, NJ. With beautiful photography from the innkeeper himself, our team crafted a design that seamlessly blended historic charm and modern attributes – just as the property itself does. Now the site shines with large, high-quality photographs, is easy to navigate, and is sure to draw in more guests looking for an elegant experience in the country.
Sage Hill Inn & Spa
Just outside of Austin, Texas is where you’ll find this Hill Country inn and spa. Their old website definitely did not do their property justice, which is why they came to White Stone Marketing for help. Our team utilized the Sundance design theme and customized it to give the site a modern vibe with a natural feel. The final product does a great job showcasing all of their unique accommodations, highlighting their on-site spa services, marketing their corporate event & wedding venue, and promoting their brand new pickleball courts! This site will be a win for them for sure!
Bayfront Marin House
This historic bed and breakfast in St. Augustine, Florida has been a client of White Stone Marketing for quite some time. After our last web design, they had grown their lodging and wedding business and decided to invest in a new website as opposed to adding patchwork fixes to their current one. With thoughtful organization and unique promotion of the different aspects of the business, our team built a beautiful and comprehensive web site for this complex property.
This luxury bed and breakfast in Melbourne Beach, FL has been a long-time client of White Stone Marketing. Even though they were doing well with their previous White Stone web design, they knew it was time for a refresh in order to keep up with user behavior and new technical requirements. Our talented design team created the new Sundance theme with Port d’Hiver in mind, as a way to showcase their beautiful photography. Now they have a more modern, clean, and impactful website which will appeal to new guests and turn into new bookings.
After refreshing their private cottages and event center in Rayne, Louisiana, Maison D’Memoire knew it was time to refresh their website as well. By using our Snowbird Design Theme, we were able to reflect the feeling of wide open space, which this property has plenty of. Their new photos are now able to shine and are sure to bring in more guests who are looking for a secluded getaway or private event in Cajun country. Maison also invested in our Wedding & Event Module, as well as our new Experiences Module to target more unique online searches and attract new visitors.
The Craignair Inn
We gave this inn and restaurant web design a much-needed breath of fresh air, which is exactly what you’ll find at their MidCoast Maine location! With our Northstar design theme, we elevated the look and feel of their property with rich colors, subtle movement and large photos. To engage the viewer, we highlighted their unique destination-worthy features, like their authentic accommodations, gourmet restaurant, earth-friendly features, and epic views. With this ideal blend of beauty and benefits, they will begin to draw more guests to their historic inn on the coast.
The Reserve at Hot Springs
We were more than thrilled when the owners of this historic inn and wedding venue in Hot Springs, AR decided to have us create their new website. The Reserve at Hot Springs exudes glamour and luxury, so we used our Northstar design theme to help promote their high-end feel. With their new photography, including unique editorial subject matter, we were able to make their property shine. We’re sure that people will be racing to stay with them soon, especially since they are so close to the area’s infamous horse track!
Magnolia Manor and Chapel
Magnolia Manor and Chapel is proof that our Signature Designs can work for the smallest of properties in the smallest of towns! After fully renovating a historic church into an inn and wedding venue, the owners of Magnolia Manor knew that their website was in need of renovation as well. We filled our Solitude design theme with their new beautiful photos, and the final product is bright and elegant. Now they have a website which promotes their Humboldt, TN bed and breakfast as a wonderful small-town getaway and as an insta-worthy place to exchange vows.
Engadine Inn and Cabins
When the President of the Asheville Bed and Breakfast Association called us for help, we knew we had to hit the design of his own property out of the Park… the Blue Ridge Parkway, that is! This unique property featured both a historic Victorian inn, as well as private cabins with mountain views, set in the rolling hills just outside of Asheville, NC. To add to the mix, they are also a breathtaking wedding venue. Our Northstar Design was the perfect way to showcase their beautiful photos and add a touch of elegance. With this new site, Engadine Inn and Cabins will be full of happy couples, families and wedding parties in no time!
After seeing the success of another similar White Stone Marketing client, Kishauwau Cabins reached out to us to revamp their website design and online marketing. We started by creating a new logo, had them get new photography, and put it all together with their existing videos into a site that highlights their natural setting. Now this remote vacation spot has clearly organized property information which showcases their family-friendly, pet-friendly, and romantic accommodation options. They are now ready to build on their long-time client base with new guests looking for a safe cabin getaway near Starved Rock, Illinois.
Windy Hill Farm and Preserve
There’s never a wrong time to start your journey to great digital marketing! This 550 acre farm was in the middle of elevating its offerings to include luxury lodging, hunting opportunities, gourmet dining and unique activities. They contacted our team to help guide them through their phased approach to progress. They chose our Park City Signature Design, which we amended to perfectly fit their property feel and needs. With their new website armed with expert SEO, Windy Hill Farm is now on its way to being the elite East Tennessee resort and upland quail hunting lodge we know they can be.
Heritage Hill Cabins
After recently purchasing this group of cabins from an existing White Stone client, Heritage Hill decided to stick with the experts to help them with their vacation rental web design and marketing. Since they were using a third-party rental agency to handle their bookings, they needed to set themselves apart from the crowd with stellar independent promotion. Their new beautifully designed website with effective SEO and professional photos is attracting new guests and they are filling up fast!
After designing a website and successfully marketing her other Maine lodging property, the owner of the Pomegranate Inn came back for our help after her hotel management company failed the business. We worked hard to gain access to the inn’s accounts, update its directories, repair the inn’s reputation, and much more. All of that extra effort was worth it when we were able to launch a brand new site, which is not only beautiful but functional! We’re sure that with the professional look and proper coding, this new site will allow this Portland Maine bed and breakfast to once again become the shining star it was before.
Armory Park Inn
This charming Tucson bed and breakfast has been a long time marketing client of White Stone, but it was time for their design to be just as great! With our clean and modern Snowbird design theme, we were able to showcase the beautiful photos of their elegantly designed spaces. To fit the budget of this small inn, we used fewer pages than our traditional Signature Design, but still expect a big impact. We believe that Armory Park Inn will prove that good design provides great results for any size lodging property.
Berlin Encore Hotel & Suites
Though this Berlin, Ohio hotel and wedding venue was brand new, the client was not. The current client and new owner of Berlin Encore Hotel trusted our talented team to create a modern website to showcase their latest accommodation in Amish Country. This larger hotel and event center was a departure from their other smaller, boutique properties, but our clean and contemporary design theme was able to display the grandeur of the property, while still maintaining their small-town charm.
Throughout the pandemic, lodging establishments in Maine were hit especially hard because of travel restrictions. With the help of White Stone Marketing, The Chadwick Bed and Breakfast in Portland, ME decided to use their downtime to revamp and refresh, so they would be ready for the impending travel boom. We built them a beautiful new site which showcases their modern feel, highlights their love of good food and promotes their green initiatives. All of these points align well with the younger demographic they’re targeting, as does the latest up-to-date technology and SEO we implemented.
BlissWood Bed and Breakfast Ranch
Even though they were finding success with an old, tired website, this long time client knew it was time for an upgrade. Over the past few years, BlissWood Bed & Breakfast Ranch had added a variety of new and unique lodging options and activity packages that were gaining popularity. Our new Northstar Signature Design was the perfect fit to handle their extensive navigation needs, and has done so beautifully. Now, guests of this Texas ranch bed and breakfast, are able to peruse the property and all of the accommodations and experiences they have to offer.
Adobe Rose Inn
This intimate 6-room Tuscon, AZ bed and breakfast needed to spice up their online image, and a White Stone web design did just the trick! Their new photography is beautifully housed in our Specialty Solitude theme. This smaller web site highlights their luxury amenities, as well as things to do in the area and places to eat nearby. We’re sure the reservations at this desert oasis will heat up quickly!
Brampton Bed and Breakfast Inn
This long esteemed bed and breakfast in Chestertown, MD had been reinvigorated with new owners. They were fed up with their inherited website and marketing company and came to White Stone for help. We delivered a beautiful and elegant website that was able to handle their high page count and showcase their professional photos. Their new site seamlessly blends a clean, modern feel with their warm, historic charm. We started seeing their reservations and revenue increase almost immediately!
When this long-time client decided it was time for another website revamp for their romantic New Hampshire Bed and Breakfast, we were thrilled! Though we had done their previous site as a custom design, it had outlived the standards of technology and user behavior. Judy chose our Tahoe Signature Design to blend her upscale feel and natural setting. The site now gives off a clean and airy vibe while allowing the photos to shine.
White Doe Inn
White Doe Inn originally came to us for help with marketing their Outer Banks bed and breakfast and wedding venue. Our team was able to increase revenue through marketing efforts, but urged the owners that a new website was imperative to taking their results to the next level. We couldn’t be more pleased with the outcome and know that it will be well-received by potential guests and wedding couples too. Their new Signature Design will provide a wonderful first impression for guests, continuity of their overall experience, and will lead to greater consumer trust – all of which contributes to more bookings and increased profits!
Berlin Heritage Family of Inns
When this small hotel chain in Berlin, Ohio saw the results we got for another property they jumped at the chance to enlist our help to boost their business. We stripped these Amish Country inns down to their marketing studs and built them back up with new names, new logos and a new trio of websites! With all of the right technologies in place and a streamlined image, we’re sure their rooms will be filled with guests looking for a great getaway at an affordable price.
Blue Hill Inn
Near the coast on Maine’s Blue Hill Peninsula sits the Blue Hill Inn. This classic bed and breakfast specializes in the two things that are sometimes hard to find in Maine – winter lodging and pet friendly accommodations. Our team created a beautiful site that spoke to the inn’s historic charm and promotes their unique offerings, including a room with a 3/4 bed! Our team also created an extensive area guide, to entice outdoor enthusiasts to choose this romantic inn as their home base.
Cranberry Meadow Farm
When an expert chef and professional marketer want to start a new adventure of inn ownership, who do they call? White Stone Marketing of course! After years of searching, new innkeepers Carolyn and Charlie decided to start out their new business the right way with a White Stone Signature Design. They did a wonderful job bringing this historic property into the 21st century by revamping with clean and modern décor, utilizing green energy technologies, and speaking to the thoughtful foodie of today. With beautiful photos from Jumping Rocks, paired with compelling SEO from our team, we’re sure they will be filling up fast!
Four Fillies Lodge
After being halted from hosting weddings on property, Four Fillies Lodge decided to go all-in on their lodging business. Their old site was not going to get the job done, so they contacted us to help modernize the online appeal of their Peterstown, WV luxury vacation cabins. We brought their old, dark website into the light with large professional photos and beautiful video. We know their unique property will be blessed with bookings very soon!
The Restaurant at Henry Clay Inn
When a pandemic shuts down the lodging portion of your business, you pivot to focus on other ways to raise revenue. Luckily when this happened to The Henry Clay Inn, they had their gourmet Virginia restaurant to focus on. We were able to create a beautiful independent website for their restaurant very quickly with the help of stock photography so they could communicate their current menu and dining options. Now with proper SEO and schema, this mobile-friendly site will bring in new diners and more dollars!
Ashton’s Bed & Breakfast
When Ashton’s Bed and Breakfast needed to upgrade their website, they were so happy to see that White Stone Marketing had an affordable solution specifically for small inns. The owners of this historic New Orleans bed & breakfast utilized one of our Specialty Designs to bring their website into the 21st century. So now, not only will it adhere to the latest best practices set out by Google, but it will also be found more easily online with our expert marketing services. An added benefit is that they now own their site, and are no longer on a month to month rental.
The Bayview Hotel
Poised on the water’s edge in Maine, this hotel was transformed by its new owner, a real estate and hospitality professional. The renovation results of this oceanfront Bar Harbor boutique hotel were magnificent, and needed to be showcased in a website which was worthy of its grandeur. Our Tahoe Signature website design brought the perfect blend of natural texture and clean, modern design to fully represent the inn and the area.
This unique property on California’s northern coast was highly acclaimed for its view and food, but their website needed a little love to entice guests to book. Now, the beautiful video and photos, showcased in a modern White Stone Signature Web Design, really sets River’s End up for a fresh start! Outdoor lovers and foodies alike won’t be able to pass up this romantic Jenner, CA lodging and restaurant when searching for their next excursion.
The Inn on West Liberty
Fed up with low bookings, and a marketing company that wouldn’t address the issues, the Inn on West Liberty sought out the help of industry experts, White Stone Marketing. After an in-depth marketing assessment, we discovered that their website was not up to snuff in terms of technology and content, nor were they targeting the right type of guest for their historic property. With a new White Stone Signature Website, along with the right marketing to support it, this Savannah, GA Bed and Breakfast will be seeing success very soon.
Chatham Inn came to us with a web site already in place. We improved their numbers through marketing, but told owner Jeff Ippoliti that a new website was crucial for further improvement. Luckily Jeff listened, and we created an elegant site that reflected the upgrades and design improvements at their upscale hotel in Chatham, MA. The cherry on top was that the new White Stone signature design was a main reason they were granted acceptance into Relais & Châteaux.
Hartstone Inn & Hideaway
This site was a major undertaking to say the least, but worth it! Hartstone Inn & Hideaway is not just a historic Camden, Maine bed and breakfast, but it’s a restaurant, bar and cooking school too! They pride themselves on curating unique food and culinary packages and excursions, as well as local activity experiences, and all had to be represented. The classic feel and unique cut-out images give this business the personality and heart it deserves.
This beautiful Charlottesville, VA Bed and Breakfast needed to upgrade its online marketing to fill up their rooms, promote their restaurant and in turn, increase their revenue. Their new Signature Design website by White Stone Marketing maintains the inn’s historic feel, while giving potential guests the modern and functional experience they expect.
This 500-acre bed and breakfast ranch in Texas loves to host private elopements up to weddings of 50 guests. In order to better promote their Texas wedding venue, we built BlissWood Bed & Breakfast an independent wedding website for more ability to customize the search terms and allow their wedding business to stand on its own.
Cuvée Restaurant at Chatham Inn
Nothing outshines the Chatham Inn, except for maybe its own restaurant. After gaining more notoriety, this Chatham, MA restaurant had become a destination of its very own, and was well deserving of a dedicated site to promote it even further. White Stone Marketing created a complementary logo and website to tie it to the inn, yet keep it’s independence. Not only were we able to showcase the gourmet food, but also their unique Chef’s Table and special dining events. Now the site is as beautiful as their finished plates.
Amish Country Lodging
Amish Country Lodging came to us in need of a completely custom website design. They own and manage four distinctly different properties that provide lodging in Berlin, OH. The common thread to all of them was their unique location, which happens to be in the largest Amish settlement in the United States. Their beautiful new site presents a lot of information in a user-friendly way with video integration, hand-drawn elements and property organization by color.
Cassandra Hazen contacted us for marketing and to develop a new website design for Holualoa Inn. Our job was to wow and amaze potential guests with a new website that depicts the unique experience of this Big Island bed and breakfast. We connected them with the best photographers in the business, and worked with their team for content, to make their vision a reality with results that speak for themselves.
Lauberge Provencale has spent years upgrading their property by renovating rooms & common spaces, improving areas for weddings & events, and upping the game at their restaurant & bar. It was time that their website kept up with all of their improvements. They chose to utilize one of White Stone Marketing’s signature designs to showcase all that their beautiful bed and breakfast in Virginia had to offer. We took our inspiration from Provence, for a fresh and modern French-country feel.
Washington House Inn
Long-time White Stone clients, Washington House Inn knew it was time to up their online game. After remodeling rooms, and getting new professional photography, innkeeper Wendy Porterfield, gave us the green light to begin designing a custom web site for their 34-room Cedarburg, WI hotel. Our talented team captured the character and beauty of this historic hotel, while utilizing the most current technological advancements, increasing occupancy & revenue in just a few short months.
This West Virginia Bed and Breakfast has it all, and more! The challenge in creating this custom website was figuring out how to incorporate everything this large property had to offer, including a main inn, gourmet restaurant, meeting facilities, spa, wine tours, wedding venue, and two sister properties down the road! To modernize and simplify this empire we started with a new logo, and worked closely with the innkeepers to create the beautiful site you see today!
Wilson Ranches Retreat
When this Oregon bed and breakfast wanted to reign in a few more guests, they asked for the help of White Stone Marketing to promote their unique ranch experience. We utilized our Signature “Snowbird” Design as a nod to the simple life you’ll experience at Wilson Ranches Retreat as well as a way to showcase their beautiful photography of the expansive countryside. Now, after launching the site, they are filling their saddle bags with the increased revenue and wonderful reviews!