Glen Gordon Manor approached White Stone Marketing with the grim reality they would likely have to sell. Dwindling revenue, profits and overall poor performance of this gem of a property were driving owners, Dayn and Nancy, to the point of making a hard decision. Thus, even though they had the inn on the market, they took the plunge and asked us to create a new website and marketing plan to turn the inn around. And, wow! What a difference our team achieved in only 10 months. The innkeepers pulled the inn off the market, and with all the extra cash, performed extensive renovations. They have seen a nearly 35% increase in revenue as well as the same percentage growth in total number of nights booked.
In ten months on full campaign marketing the following increases occurred: