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Wild Horse Inn - website design Exterior of log cabin lodge in Winter Park, CO with snow Cozy leather chairs at Colorado bed and breakfast lodge Vaulted wood ceiling guest room with log bed at Rocky Mountain inn wood patio table and chairs with to-go food boxes in Colorado hotel room Luxury patio furniture overlooking snowy pasture in the Rockies

Background

Situated in the Rocky Mountains near a popular ski mountain, this client naturally has many ebbs and flows seasonally. The owners had been in business for 20 years before they came to us and had been doing much of the marketing themselves. They were in need of a complete refresh, with a dated website, poor photo quality and a limited brand presence online. With many competitors in the area from high-end hotel rooms to rentals and traditional B&Bs, the client needed a way to stand out in a competitive market.

Results

In just over 2 months from the launch of the new website, the client started seeing record growth as compared to the same timeline of the previous year. Their organic Google traffic increased over 58% which led to an 89% increase in online revenue! Much of their room revenue was fueled by increased wedding bookings, which was directly impacted by the Wedding Module they included in their website revamp.

chart showing 89% revenue increase and 59% organic search increase

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